Bad Bunny will headline the Apple Music Super Bowl LX halftime show on Feb. 8, 2026, at Levi’s Stadium in Santa Clara, California, the NFL announced. The Puerto Rican reggaeton star, born Benito Antonio Martínez Ocasio, is set to become the first solo Latin artist to lead the event, according to the league.
The selection was revealed during halftime of Sunday Night Football on Sept. 28, 2025. Roc Nation and Apple Music highlighted Bad Bunny’s global reach and cultural impact in statements announcing the show.
“What I’m feeling goes beyond myself,” Bad Bunny said in a statement. “It’s for those who came before me and ran countless yards so I could come in and score a touchdown… this is for my people, my culture, and our history.” He added a message in Spanish urging fans to tell their grandparents that he will be the Super Bowl halftime performer.
Congratulatory messages began arriving immediately. Bruno Mars posted encouragement on X, while the NFL amplified the news across its social channels, noting the Santa Clara venue and February 2026 date.
Super Bowl LX will be played at Levi’s Stadium, home of the San Francisco 49ers. The halftime show is produced in partnership with Roc Nation and presented by Apple Music.
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